Privacy Policy

Introduction to Privacy Policy of https://marketingmax.co.uk/

The following website has been provided for information relating to Marketing Max and their services. The below information sets out how Marketing Max utilises and protects the data collected via our website. When using this site, you are legally bound to the following privacy policy, so please read carefully. Marketing Max are fully committed to privacy protection.

1. Policy Summary

  1. Personal Information

    We may collect personal details that you voluntarily provide, including:

    • Name
    • Email address
    • Phone number
    • Company name
    • Website address
    • Project details or service enquiries
    • Identity verification information
  2. Automatically Collected Data

    When you use our website, we may automatically collect:

    • IP address
    • Browser type and version
    • Device and operating system information
    • Pages visited and time spent on the website
    • Source of traffic
    • Cookies and usage data
  3. Marketing and Communication Data

    We may collect information that helps us create better marketing strategies, including:

    • Engagement with advertisements
    • Form submissions
    • Interaction with newsletters
    • Email open and click tracking data

2. Analytics

This cookie allows us to see information on user website activities including, but not limited to, page views, source and time spent on the website. This information is depersonalised and is displayed as numerical data, meaning it cannot be traced back to individuals, helping to protect your privacy. Using Google Analytics we can see what content is popular on our website and strive to provide more enjoyable content for users.

3. Heat Mapping and Session Recording

This tool helps us understand the online behaviour and feedback of users. By combining analysis and feedback tools, we can improve the website’s user experience, performance, and conversion rates.

4. Advertising and Remarketing Tools

  1. Google AdWords & Facebook Remarketing

    Remarketing allows us to reconnect with users who have previously visited our website. These platforms collect depersonalised visitor data and allow us to display targeted advertisements across third-party websites and social media platforms.

  2. LinkedIn Insight Tag

    The LinkedIn Insight Tag is a lightweight JavaScript code added to our website that enables in-depth campaign reporting and provides valuable insights about website visitors.

  3. Twitter Conversion Tracking

    Twitter Ads conversion tracking code allows us to monitor and track conversions generated through Twitter advertising campaigns.

5. Contacting the User

If you have opted in to receive newsletters or other communications, tracking technologies may be used to understand who opens or clicks emails. This data helps us improve future communications and provide better services. All data is stored on secure servers of our email service providers.

6. Data Processing

  1. Methods of Processing

    The Data Controller processes user data securely using computers and IT-enabled tools, implementing appropriate security measures to prevent unauthorised access, disclosure, alteration, or destruction of data.

  2. Access to Data

    Data may be accessible to internal staff involved in administration, sales, marketing, legal, and system administration, as well as external service providers acting as Data Processors.

  3. Place of Processing

    Data is processed at Marketing Max offices and other locations where authorised processing parties operate. For further information, contact info@marketingmax.co.uk.

7. Tools in Use

  • Google Analytics
  • Google AdWords Conversion Tracking
  • Google Tag Manager
  • Zoho CRM & SalesIQ
  • Facebook Ads Conversion Tracking
  • LinkedIn Retargeting & Conversion Tracking

8. Information We Collect

Information necessary for Marketing Max to operate as an agency and communicate with clients globally. Failure to provide required data may result in termination of ongoing contracts.

9. Controlling Your Personal Information

  1. Marketing Preferences

    You may opt out of marketing communications at any time by contacting us directly.

  2. Access and Corrections

    You may request a copy of personal data held about you or request corrections by emailing info@marketingmax.co.uk.

10. Owner and Data Controller

Marketing Max Ltd
Suite 5, Business Link Centre,
Thamesgate House, 33–41 Victoria Avenue,
Southend on Sea, SS2 6BU

11. Policy Variations

Marketing Max reserves the right to amend this Privacy Policy at any time. Users should review this document regularly for updates.